Basa Capital announced the launch of a new feature on its digital platform, which allows clients to create multiple investment sub-accounts within their portfolio, each with a specific goal. The tool, already available on the app and website, was designed to help investors better organize their capital, separate financial goals, and have a clearer view of their savings and investment decisions.
With the new feature, clients will be able to create independent accounts for different purposes, such as an emergency fund, home purchase, education, travel, or retirement, while maintaining access to the usual investment instruments offered by Basa Capital. “Often the challenge is not just investing, but giving structure and meaning to savings. This feature allows the client to visualize their goals more concretely and organize their portfolio around them,” said Angélica Salinas, an executive at the company.
Salinas highlighted that the new experience seeks to transform the daily relationship with investments, bringing a more intuitive and personalized logic to managing wealth. “When a person separates their goals into distinct accounts, they gain clarity about what they are building and for what purpose. This creates a more conscious relationship with savings and helps sustain goals over time,” she added.
In parallel, Santo Tomás presented its new Empaque Paraguay, a special edition that combines the tradition of yerba mate with football. The launch seeks to consolidate the brand's presence in moments where yerba mate and football naturally intersect, such as gatherings among friends during matches. The Empaque Paraguay will be available at points of sale starting in May, accompanying national celebrations such as Independence Day, Flag Day, and the Founding of Asunción.
Keiki, on the occasion of Mother's Day, launched its Madres 2026 Collection, with floral arrangements that combine orchids and other long-lasting flowers. The collection includes classic and modern options, designed to convey emotions and create memories. Interested parties can obtain more information by phone at 0976 318 080 or through the official social media @keiki_py.