Former Hotel Embajador reborn as boutique hotel in Asunción's historic center

The building of the former Hotel Embajador, which was the home of Paraguay's only female procer, Juana María de Lara, is undergoing restoration to become a boutique hotel. The private initiative also plans to recover the former Librería Castelar, signaling a revitalization movement in the capital's center.

In the heart of Asunción's historic center, between Presidente Franco, 14 de Mayo, and Benjamín Constant streets, the building of the former Hotel Embajador is under construction. Acquired over a year ago by architect Francisco López, the property will undergo a restoration that will enhance its original neoclassical facade and include outdoor areas, integrating the building with the sidewalk. Inside, modern furniture, a restaurant, and a bar are planned, aiming to refine the atmosphere and transform the space into a boutique hotel.

The site has historical and symbolic value: it was the residence of Juana María de Lara, the only woman recognized as a procer of Paraguayan independence. On the night of May 14, 1811, Lara was the one who informed the patriots about the plan, the time, and the password — “Independence or death” — to carry out the act that would lead to Paraguay's declaration of independence. In front of her house stood the Casa de la Independencia, now a museum.

The owner, Francisco López, stated that the restoration is “something extremely motivating,” but highlighted the need to reinforce security in the area. “The center is still dangerous at night. There is a lack of more control by police forces and the Municipality. There is also a lack of lighting at night,” he said.

The revitalization movement is not limited to the former Hotel Embajador. In December last year, first lady Leticia Ocampos announced that the former Librería Castelar, located on Antequera Street in front of Plaza Uruguaya, will also be restored with private investment. The property, which originally combined commerce on the ground floor and residence upstairs, is a testament to the old neighborhood known as Little Italy. “Both interventions reflect how private investment is returning vitality to the heart of Asunción,” Ocampos highlighted.